SCORICH Education

Ranking Higher or on the 1 st  page of the search engine organically is every Digital Marketer’s dream, as users generally don’t go beyond the first page while they search for something. So it's very important from business point of you to be in front of active in-market users who are looking for your kind of product and services. The position of your website/blog on SERP(search engine result page) is determined by a few factors, like content, keyword, user experience, back-links, social media connectivity to name a few. Let's understand this process in detail: Any search engine (Google, Bing, yahoo) works as an answering machine, they try to give the best results for the keywords that have been put in the search box. How do they determine which website to show on the top and which ones at the bottom or on the next page? We have to make some changes to our website/blog so that the search engine recognise it as the best result for certain keywords. Following i...

It is well known fact that 64% of consumers are now prefer for online shopping  so as the e-commerce industry has become saturated with sellers. Hence it’s important to make strong impression on potential customers who are going to notice any particular brand online. So let’s stand apart from top competitors and increase customer impact  social selling is strongly recommended which needs professional Digital Marketing training in Gurgaon . Traditional campaigns only revolves around making customers feel special but according to new paradigm “putting customers first’ to whole new levels and to personally engage them with various active digital social platforms. What is Basics of Social Selling? Social selling is a latest and modern sales strategy which consists of developing relationships with customers with social media platform such as Facebook, Twitter, Linkedin, Instagram etc to interact with consumers for successful engagement. Now sales professionals are us...

Sign up for a course with premium Digital Marketing institute in Gurgaon  and become a member of platform which is being joined by thousands of alumni who are already playing the game to win. Get all time 1 year access to dynamic resources, insights, content and real opportunities. Here with SCORICH you don’t just do a course as one will get what is required to build a career. Access to smart tools to become a smart and capable player on the digital stage  to develop a powerful digital marketing strategy all by yourself. What will you learn? Search Engine Optimization (SEO) : Search Engine Optimization is all about getting high ranking on Google first  page and staying top of the list and top of mind. So it is important to learn the tricks ,content, how to create engagement and the magical art of conversion. SEO Fundamentals Keywords and SEO Content Plan Measuring SEO Performance Aligning SEO and Business Objectives Optimize Organic Search Ranking Cont...

The digital industry is expanding and growing bigger than ever, this results in a plethora of jobs, professions, and opportunities. According to a recent study, CEOs of big multinationals have speculated that their digital revenue will increase by 80% in the year 2020. In support, the IDC reports suggest that the digital transformation initiatives tend to increase from 22% (today) to 50% by 2020. In a nutshell, the industries are moving in a direction where the demand for digital professionals is set to only increase. This furthermore will result in competition among businesses to get the best candidate for the job with the right skill set. We know from experience that one organization can gain a competitive advantage over others by the person they hire and work with. If an individual attains the right digital skillset, not only will he/she be in demand for the job but it will also be indispensable for the firm. According to a report from Adobe, 75% of the compani...