Digital Marketing is not a new word. It's here for quite some time now. Businesses are using it extensively and achieving their business goals. According to a recent survey , “ 83% of Businesses think their Digital Marketing is effective.”
As per the above survey, the top three Digital Marketing channels are Social Media (81%), Website (78%) and Email Marketing (69%). By the end of 2020, the Digital Marketing Medium is expected to grow at 27% to reach at 17377 Cr.
It means there is a huge scope for students or professionals, who have digital marketing skills. Skilled Digital Marketers are in much demand. So, it is a good idea to invest in upgrading your skillet and get Digital Marketing Training in Gurgaon with SCORICH.
There are a lot of online and offline Digital Marketing Courses available, but a comprehensive Digital Marketing Course involves Fundamentals of Digital Marketing, Email Marketing, Social Media Optimization, Search Engine Optimization, Search Engine Marketing, Content Marketing, and Digital Strategy and Planning.
Let's have a look at the latest insights from the Digital Marketing Institute, Ireland for 2020.
1. Facebook is not the King anymore, it is not used by the younger lot anymore. According to Forbes, 41% of its users are above 65 years.
2. Instagram is the new king for marketing as it has its reach to a wider range of people. Much of its users belong to the younger demographic.
3. Video is not an option, it has become a necessity. If a business really wants to succeed, and engage the users, investing in Video marketing will yield results as 72% of businesses believe video content has improved their conversion rates.
4. Interactive content will become mainstream. Interactive content means we can click or swipe or interact with it online.
5. Not only good content is important, but context is equally important. Google is getting smarter, and it gives preference to in-depth, accurate and current content that is closely aligned with user intent.
So fasten your seat belts as the Digital Marketing is going above the clouds!!! Join today professional Digital Marketing Course in Gurgaon with SCORICH authorised partner of Digital Marketing Institute, Ireland and become certified professional with international certification today.
I got here much interesting stuff. The post is great! Thanks for sharing it! Gordon Engle
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